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G-Shock collaborated with EVANGELION, an iconic anime series that has loyal fans all over the world by releasing G-Shock GA-110EVA30-7AJR EVANGELION 30th Anniversary. This model was launched to celebrate the 30th anniversary of its television premiere with a design inspired by the EVA-01 unit. This special edition watch was designed by Ikuto Yamashita and he is the mechanical designer behind the EVANGELION series. For this special collaboration, Yamashita created original artwork that captures the intensity of the series’ immersive world.

The GA-110, which was also used in the first EVANGELION collaboration in 2010, serves as the base model. EVA Unit-01, the main character in this series is also featured in the design. For example, a helmet with horns on the part tape short, facehis on bezeland the right arm holding the Spear of Longinus, right before it is thrown, extends from bezel until tie long one.